We wrote recently about why picking brand colours is important.
However, we know while we’re not asking you to decided right here and now, even coming up with inspiration can be difficult and frustrating.
So, here are 5 places to find colour palette inspiration:
Social media platforms like Pinterest or even Instagram can be useful tools to find complementary colours that suit the kind of personality you want you brand to encompass.
Take your time and look around – there’s lots of beautiful images out there.
Noticing trends in colour and colour tone in your industry may help to either narrow down your palette, or even show you what you don’t want.
Ask yourself, what are your competitors doing to portray a cohesive brand through colour?
There are some great colour pickers to use to isolate a specific hue you just love in a picture or image. This way you can find those custom colours.
Another option is to play around with a colour app or game for inspiration.
Checking out what certain colours represent or the emotions they inspired in your audience can also help narrow down your choices.
Digital marketing greatly relies on putting engaging images and content in front of our target audience, and every time we do so, we think about every detail – including colour – and how that will affect our viewers.
While your brand and you do not necessarily go hand in hand, perhaps think about what kind of colours and textures you are drawn to.
At the very least, your influences may lead your graphic designer to options that have the same tone, energy, or texture.
Based on what the web was like in its earliest years, it would have been difficult to predict what most
As a business, one of your main goals is to develop a strategy that will get your name and brand
As a small or mid-sized business, your first priority is your product or service offering. By making sure your product
We believe in simplicity and results. We love what we do and have fun doing it. But most of all, we love seeing businesses thrive and reach new heights of success because of strong branding, and effective website design and engaging digital marketing.
